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Posts Tagged ‘goals’

Kick-up Your Summer Revenue

Wednesday, May 30th, 2018

summer-cash

This is the unofficial first week of the summer. For many people, this is the time to kick back and take it easy. You know the lazy, crazy days of summer! And, sure people do take vacations, but not all of them are gone every day all summer. So, you shouldn’t be either.

If you are trying to grow your business, taking it easy really isn’t an option. And, if you take advantage of the time many people do take it easy, your business will be ahead of the game.

Here are some ideas to kick-up your revenues this summer.

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Move the Needle in Your Creative Arts Business

Wednesday, April 25th, 2018

For many of us, moving the needle may have different connotations, especially since so many who read this blog sew. Today I want to talk about moving the needle forward in your business. All of us get stuck. Sometimes it’s just a simple tweak that can get the machine moving again. Sometimes it is something bigger that you need to do to move your business to the next level. Here are nine ways that will help get you moving and bring in cash to your business:

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Small Steps to Success

Wednesday, January 3rd, 2018

 

It’s the start of a New Year. If you’re like most people, you are gung-ho to accomplish something this year.

If you’re like most people, that gung-ho-ness starts to wane. That’s why gym memberships sell out at the holidays, the gyms are packed in January, and then the regulars heave a sigh of relief when all the resolution-setters give up. Life sets in and you don’t have a plan to stay on track.

Resolution realities

According to the Marist Poll, of those who make a resolution for 2017, 68% said they kept at least part of their promise. And 44% of Americans are likely to make promises to themselves again for 2018. If you are a resolution maker, you want to keep up the tradition, it seems.

Last year, being a better person (16%) was followed by losing weight and exercising more (both at 10%). Seven percent resolved to spend less money, improve their health, or eat healthier. Forty-three percent mentioned another resolution.

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Discover the power of a word!

Wednesday, December 13th, 2017

What’s In a Word?

Many people choose a “word” as a focus tool for the year. I have been doing this since probably 2005 when Kathy, the owner of the yoga studio where I practiced, passed around a basket with words. I chose “openness.” At the time I asked if I could pick a different word. After all, the woman next to me chose love, which seemed like a much better word. I remember Kathy telling me that I was stuck with openness because the word had chosen me.

I went home, taped the word onto my computer, and let it be an anchor as I went through the year. Looking back, I know that this made a tremendous difference in my year.

What it did was allow me to focus on being a person who was more open to opportunities, more open to challenges, and more open to other people. It required me to “be” or work on “becoming” a certain person.

That is what I like about choosing a theme, whether that’s one word, two words or a short phrase. It is not about resolving to do something. It is about becoming – becoming the person you want to be. You know those New Years resolutions you make every year? Lose weight, get organized, exercise more, the list goes on and on. The reason they don’t work is that you are still “being” the same person. You need to choose to “be” a different person. It’s the focus on being that makes a difference.

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Let’s celebrate + stretch

Wednesday, July 5th, 2017

July. We are midway through the year. Have you taken time to review where you are with accomplishing your goals at this half-way point?

This week is the perfect time to look back at what you have accomplished so far this year and adjust your goals for the year. Why now? Other than it is half-way through the year, this is the week of July 4, Independence Day here in the United States. It is a day meant for celebration — picnics, fireworks and gratitude. I like celebrating where I started and where I am. I like celebrating that I am able to work both independently as an entrepreneur and interdependently with so many wonderful people. I’m sure you have some of those same celebrations.

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What’s in Your Rewards Jar?

Wednesday, February 8th, 2017

How often do you reward yourself for your work? If you are like many creative entrepreneurs I know, it’s not very often. Sure you accomplish the items on your to-do list, you make progress towards your goals, and you may feel proud about what you are doing. Then, it’s on to the next thing on the list, the next goal.

Many of my clients take part in what I call a Success and Strategies Summit on a weekly basis. I had been taking time to look at what I accomplished and plan ahead on a weekly basis for years. It made a difference in how much I was accomplishing and the confidence level I had. When I started working with private clients and ICAP members, I shared this more formal practice with them. They began to see how important this review was in their own lives and businesses.

A big part of this Summit is celebrating your successes. Did I mention how often we are on to the next thing and don’t do this?

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5 Steps to Getting Your Work Done

Wednesday, May 4th, 2016

5 Strategies to Get Your Work Done

Have you ever found yourself procrastinating, overwhelmed or just plain stuck when it comes to getting your work done. Last week I did a free webinar called “From To Do to Ta Da Done!” about how to get more — and the right — work done. I think of it as a simple five-step process. Of course, simple does not always make it easy.

Step one is all about clarity. Are you clear on the big picture?

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6 Tips to Get More Work Done in the Summer

Wednesday, August 19th, 2015

 

Working by the sea

 

Summer is winding down for the year. Did you do anything special for your summer vacation? I spent time at our home on Maryland’s Eastern Shore. I also took a sketching and watercolor class. I still kept up a busy work schedule. One of the things I’ve tried to work on for the last few years is working smarter and using my time more efficiently. The key to that is knowing how I am working currently. Here are some tips I have been using:

 

1. Track how you spend your time. At the end of each day and at the end of each week compare the percentage of your time used toward fulfilling your mission and achieving your goals with time spent elsewhere. It is easy to get sidetracked and not pay attention to the task at hand. It is also easy to do the effortless work and not really tackle what you should be getting done.

 

2. Set your priorities for each day. Select your three top goals for the day and work to complete those goals. If you are clear about what you want to accomplish, it is easier to say no to something that comes up that does not fit into your schedule. Having the priorities, aka your to-do list, keeps you more focused on the end result.

 

3. Keep a copy of your mission and goals where you can see them. If you keep the end in mind, it is easier to keep distractions at bay. And, when you do get distracted, I think it is easier to get back on track.

 

4. Learn to say “no” more often. If you have problems with this one, here’s a link to a blog post I wrote on this topic. For me, it is remembering that the person who asked is just looking for an answer. If I say no, she moves onto the next person on her list.

 

5. Use Caller ID and/or let your answering machine take a message. Today it seems most of the calls that come in are from telemarketers. You can allot a certain amount of time at the end of the day to return any calls that require your attention.

 

6. Limit time on social networking sites. Connecting through these sites is important for the growth of your business, but they can be big time vampires. Set aside 30 minutes each day for Facebook, Pinterest, Instagram, Twitter, Linked In, etc., and then stay off the sites the rest of the day. I actually like to save Pinterest for after work because it is so easy to get lost in it.

 

Do you have a few tips on how to work smarter? Please share them below. I would love to hear them. You are also welcome to go to leave a comment on the ICAP Facebook or Google+ pages.

 

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WANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE?

Please do! Just use it in its entirety and be sure to include the blurb below:

Morna McEver is the founder and CEO of the International Association of Creative Arts Professionals where creative arts entrepreneurs craft business success. Her weekly e-zine offers tips, techniques and inspiration to help you craft business success from your creative arts passion. You can sign up for a FREE subscription at http://www.creativeartsprofessional.com.

 

WANT TO SEE MORE ARTICLE LIKE THIS?

See the ICAP blog at http://www.creativeartsprofessionals.com/weblog/

 


Where’s the Clarity?

Wednesday, December 10th, 2014

 

This past week I had met with a group of dynamic, creative women in our Creative Passion to Profit Mastermind. For all of us, me included, we talked about focus and business growth. I think clarity is the key. Once we have clarity we are able to move forward; otherwise we are mired in all the “what ifs” and lots of fuzzy thinking. Have you ever been there?

 

What do you need clarity on? When I work with some clients, that is our first step. Clarity is really the foundation of success both in your business and your personal life. You cannot market on an authentic level if you are not clear.

 

You need to be clear on the direction you are going. What is your end goal? If you don’t know where you are going, how will you know when you get there?

 

You need to be clear on who your client is. We can’t be everything to all people, though I do know people who try. In one class I taught, I had a student who wanted to turn every quilter into an appliqué artist. While that was an admirable goal, her time would have been exhausted trying to accomplish this. She would have been more effective targeting beginning quilters to get them started.

 

You need to be clear on the financial realities of your business. Where does your income come from? What are your expenses? How much do you need to earn to provide support for yourself?

 

Those are just a few of the many areas that require clarity. I am sure you can find other areas where you are searching for clarity. It could be something big, like what my coaches call your “Big Why,” or it could be something smaller, like the name of your new pattern.

 

It is easy to figure out what you need to be clear on – you hear the muddled voices. How do you find clarity? Here are a few approaches to tune into the right little voice inside so you can listen.

 

  • Create a vision board. The easy approach is to go through magazines and find things that resonate with you. It could be colors, words, pictures of places you want to visit, quilts you want to make or techniques you want to learn. Glue them onto a piece of poster board and leave it in a place where you will see it. I find that just searching for the items to put on my vision board helps me get clearer.

 

  1. Keep a journal. Note your day’s activities, how you felt about what happened, any insights you might have. You might even ask a question and brainstorm on ideas or let the answer just come to you. Go back and read your earlier entries. The more you journal about something, the clearer it becomes.

 

  1. Be grateful. If you are grateful every day, you can start to replace confusion with clarity. I keep a gratitude journal.

 

  1. Spend time alone in nature. You may feel most at peace in a certain type of setting. For me it’s the water. So when I need to gain clarity, I will often sit by the water. On our retreat this week, we are in the foothills of the Appalachian mountains by the Potomac River. It is a great setting for walking and reflecting. Clarity often comes just “being,” and this environment lets me “be.”

 

  1. Let go of the question. Sometimes by no longer putting your attention on something the answer will just come to you.

 

Here is a quote on clarity from Scottish writer Richard Holloway that I like:

 

Simplicity, clarity, singleness: These are the attributes that give our lives power
and vividness and joy as they are also the marks of great art.

 

How do you find clarity? I would love to hear your thoughts below or on our Facebook page.

 

– – – – – – – – – –

 

WANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE?

 

Please do! Just use it in its entirety and be sure to include the blurb below:

 

Morna McEver is the founder and CEO of the International Association of Creative Arts Professionals where creative arts entrepreneurs craft business success. Her weekly e-zine offers tips, techniques and inspiration to help you craft business success from your creative arts passion. You can sign up for a FREE subscription at http://www.creativeartsprofessional.com.

 

 

Book Review: Your Best Year Yet!

Sunday, January 1st, 2012

Best Year Get

Your Best Year Yet!

Jenny Ditzler

Grand Central Publishing; $13.95

 

One of my favorite planning resources is Your Best Year Yet! by Jinny S. Ditzler. I’ve been using this little book for years and recommend it widely. It offers a framework to define your personal values, identify the various roles you play and create goals for those roles. Here are some of Jinny’s questions plus a couple of my own:

1.    What did I accomplish?

2.    What were my biggest disappointments?

3.    What did I learn?

4.    How do I limit myself and how can I stop?

5.    What are my goals for next year?

6.    Where do I need to find education or support to get there?

7.    How can I make sure I achieve my top goals?

 

I find one of the most empowering aspects of Jinny’s system is the look at the successes of the year. It let’s you focus on your successes and not get weighed down by what didn’t work. It also lets you get off the treadmill of working on your business to see if you really are on course.

Here’s a quote from the book I particularly like: “We must prepare our soil before we’re ready to plant the seeds we want to grow in the new year.”

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